Resume

Oct 2021 - Oct 2023

Cellulant

Data Scientist - Growth & Product Analytics

• Drove substantial financial growth by analyzing data, achieving significant CMGR for revenue and payment value.
• Led initiatives to improve data accuracy and integrate marketing data from multiple sources, resulting in a 95% accuracy improvement.
• Through user segmentation analysis, I identified key behaviors among valuable customers and created targeted marketing campaigns that increased the retention rate to 40%.

Data Analyst

• Proficiently designed and implemented real-time dashboards and reports using Oracle BI tools to provide
  valuable insights on payment trends and customer behavior, supporting strategic planning and informed decision-making.
• Developed predictive models for customer churn analysis with Oracle Business Intelligence tools, resulting in a significant 15% reduction in customer churn and informing effective retention strategies.
• Ensured data accuracy and efficiency by executing data cleansing and transformation tasks, optimizing data-driven insights in the warehouse for improved speed and accuracy.

Mar 2021 - May 2021

She Code Africa

Data Science Fellow

• Devised and deployed predictive models leveraging machine learning algorithms, driving data-informed business decisions.
• Implemented and trained multiple machine learning models on diverse datasets, enhancing predictive performance.
• Analyzed and visualized data to uncover insights and trends in global suicide rates, effectively communicated findings to peers, and published an analysis article on Medium.

Feb 2020 - Jul 2020

Predictive Analytics Lab

Data Science Trainee

• Effectively communicate key insights to non-technical colleagues, facilitating cross-functional collaboration.
• Transformed well-defined business problems into new projects, identifying key issues, clarifying scope, and shaping the necessary analysis to deliver insights.
• Completed 3 data science projects, including building a predictive model to identify loan defaulters and analyzing employee churn using logistic regression.

May 2019 - May 2020

Tsebo Solutions Group

Business Development Manager - Kenya

• Developed strategic recommendations based on findings, resulting in a 67% increase in sales within the under-performing service lines.
• Presented detailed reports and presentations to senior management, effectively communicating the research findings and proposed business development strategies. 
• Led the successful implementation of a new CRM strategy (Salesforce) that improved tracking and reporting on business development efforts to senior management, resulting in a 30% increase in visibility and alignment across the team.